Closer to Oranje
The average cat only travels 40-200 meters from home. But with the UEFA European soccer championship just around the corner in Germany, and the Dutch national team traveling there by bus... KPN’s cat Louis took on an adventure and decided to roam a little further.The campaign celebrates the sponsorship between KPN and the KNVB, the Royal Dutch Football Association, by turning Louis in the unofficial mascot of the Orange squad.
TV/Online commercial
Credits
Client: KPN
Partner: KNVB
Agency: Dentsu Creative Amsterdam
Director: Mattias Schut
Production partners: Holy Fools
3D: Ton Habraken, Rolf van Slooten
Sound/music: Public Audio, Amp Amsterdam
Coloring: De Grot
Media: Mindshare