Ben – Notification stress
With the growing use of smartphone applications, the number of notifications grows as well. But not without consequences: more and more people experience serious stress due to the constant stream of phone notifications.
For telecom provider Ben, we created a campaign to foster awareness for these notifications – that often impose themselves in the shape of numbered red dots – and showed that it’s fairly easy to turn them off.
TV/online commercial
Outdoor
![](https://freight.cargo.site/t/original/i/932777546dfae4b1bbdd64eb92f3f91779be1bab1f261fecbf6af4047c81981b/Outdoor.jpg)