Toyota – Air is life


Air is vitally important. We breathe it in, it gives us life. The all-new Toyota Mirai has a spectacular feature that purifies this air. As the car is fueled by hydrogen, filters clean the incoming air to make the engine work – with pure water as its only emission. An innovation that provides fresh air for now and for future generations.


TV/online commercial


Concept at DDB Unlimited. Film direction by Bram van Alphen, production by Hazazah. 


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